Guest insights
LitePro

Collect, organise and use your guest data

Say ‘welcome back’ to more guests

Superb collects all guest data in one place.
Everything you need to personalise each experience and turn guests into regulars.

Fine dining

Your guests expect personalised experiences. And with Superb, you’ll have the insights to give them that and more.

Learn more

Add notes about guests’ preferences to each guest profile.

Automatically sync data across all devices, leaving you with an organised database. 

Include dietary tags on each guest profile, making it easy for the kitchen to tailor every dish. 

Track the number of reservations in any period to determine how many of your guests come back.

Casual dining restaurants

Your guests aren’t just looking for a meal, they want a personalised experience. Give them that and more with guest insights from your POS and reservations.

Learn more

Compare reservations and no-shows over days, weeks, and months to track business success. 

Keep guest profiles updated with notes from Superb’s reservations, POS and payments. 

Save time by letting guests add dietary restrictions and allergies when booking a table, experience or event. 

Identify trends to help stop no-shows and cancellations.

Wine bars

Give your bartenders control over guest data and start turning customers into regulars.

Learn more

Identify your busiest days so you can better allocate staff. 

Make it easy to treat every guest like a VIP.

See which channel guests booked from — social media, Google or your website. 

Track the percentage of business coming from returning guests.

Make the switch in hours,
not months.

1

Book a free demo

Schedule your personalised demo for a time that works for you. One of our product experts will reach out within 24 hours.

2

We handle the move

Switching is straightforward and fast. We’ll help you set up, import all data, and get you started from the first day.

3

Support has your back

Our team isn’t just a bunch of people with headsets, they’re restaurant experts available via chat, phone or email.

Put data (not guessing) behind your business

Have a quick overview of the total number of new guests. 

Identify the percentage of business coming from returning guests. 

Keep track of all reservations and identify trends. 

See when you have the most no-shows and identify the root cause.

Compare reservations and no-shows over days, weeks, and months to track business success.

Add notes about guests’ preferences to each guest profile. 

Make it easy for all team members to treat every guest like a VIP.

Profiles are shared and automatically synced across all devices, giving you a clean, organised database. 

Update guest profiles easily with notes from Superb’s reservations, POS and payments.

Guests manage dietary restrictions and allergies when making a reservation. 

Dietary tags appear on each guest profile, making it easy for the kitchen to prepare the perfect experience.

Guest data is easily visible across your whole team and automatically updates between devices.

Mark friends-of-the-house or food critics with a star, making it easy for any team member to recognise a special reservation. 

Segment your database based on starred guests when sending out newsletters or hosting events.️

Identify customers who haven’t returned and tailor promotions to get them back. 

See which channel guests booked from — social media, Google or your website.

Track the number of visits for each guest profile and determine how many of your guests come back. 

Quickly export guest data into a newsletter and delight your returning guests with a free glass of champagne on their next visit.

Identify trends to help stop no-shows and cancellations. 

See which days are your busiest so you can better allocate staff.

Turn guest data into magical experiences

Real-time integration
Superb’s all-in-one brings reservations, POS and payments into one solution. Track order and spend history and share guest profiles and updates between devices without extra tools slowing you down.
Real-time integration
Superb’s all-in-one brings reservations, POS and payments into one solution. Track order and spend history and share guest profiles and updates between devices without extra tools slowing you down.
Data on the move
All of Superb’s hardware connects wirelessly and speaks the same language. That means every piece of guest data syncs automatically without your team getting stuck behind a screen.
Data on the move
All of Superb’s hardware connects wirelessly and speaks the same language. That means every piece of guest data syncs automatically without your team getting stuck behind a screen.
Personalised experiences
Pull back the curtain on who your guests are. Use data to create personalised experiences, build relationships and have the information you need to turn each guest into a regular.
Personalised experiences
Pull back the curtain on who your guests are. Use data to create personalised experiences, build relationships and have the information you need to turn each guest into a regular.
Discover the all-in-one difference

Ready to take your restaurant into the future?

Book your free demo

FAQs

How does Superb help improve the overall guest experience?
Superb’s GXM platform combines all of the tools needed to build guest relationships in one platform. 

It starts with the reservation and continues through to the final payment. Along the way, you'll collect guest data such as personal preferences, dietary restrictions, and previous visit and spend information. 

This guest data isn’t hidden behind multiple clicks or different operating systems — it’s in one platform, and everyone on your team has access to the same information. The only thing left is for you to use the guest insights to build personal relationships and create personalised guest experiences that your regulars want.
Is guest data protected with Superb?
Don’t let the idea of collecting guests' data and insights scare you off. It’s not like the big corporations that track your every move. 

You can offer your guests total privacy. Superb’s GXM platform is GDPR compliant and guests can cancel and completely anonymize their user accounts. We do not share, sell, rent, or lease any data. 
Is Superb’s Guest Experience Management platform (GXM) right for my business?
Superb’s all-in-one GXM Pro is the best choice for full-service restaurants, cafes, fast-casual restaurants, bars, breweries, wineries and multi-concept restaurants. 

If you’re currently using multiple restaurant management systems and third-party integrations, our integrated POS and reservations platform puts you in control of your business — with every tool you need in one platform. 

Plus, you’ll have access to more guest insights and data than ever before.